A team member and I recently had the opportunity to present our services to an association looking for a new management company and it made me remember how much I enjoy Association Management and speaking to volunteer leaders about what is possible when an association finds the right match in management. We discussed the successes that we have helped our clients achieve and some of the processes we used to reach those successes. To achieve the many successes there were big and small tasks and sure some of the daily tasks may not be the most exciting but they are all part of the “recipe” if an organization wants to build membership, the value of membership and the meeting registration and sponsorship revenue. Focusing on this presentation made the team at Bower Management and I really think about how we have helped our clients. There were some big achievements and many success stories to share. The preparation process made us reflect on what we needed to do to get our organizations where they are now. As I told the group we were meeting with none of the successes were overnight and all took both small and large action items to accomplish. Some of those small action items needed to implement the programs that helped build membership, membership value and revenue were certainly not the most exciting but they were all necessary and contributed greatly to the finished product or result.
The results we have had with our clients would not have been possible without an engaged and active group of volunteers. While staff is vital to the success of an organization so are engaged and active leaders willing to “think big and act small”. By that statement I mean the leaders and staff need to always be looking at what the organization needs to do next and then seeing how that ties back to the Mission of the organization so in other words “think big”. While staff can do much of the heavy lifting of a project many times it may take the leaders to send an email to a prospective member or a potential sponsor to help get that person or company involved and that is the “act small” part of that statement. You need both pieces to make any plan successful.
Some of the successes we shared are listed below but if you want more detail on how we work with the volunteer leaders to create a better organization please visit our “What Our Clients Say…” page at http://www.bowermanagementservices.com/what-our-clients-say.html.
If you are wondering if we were awarded with the honor of working with the group we presented to as of today a decision is still pending but I think we did a great job of presenting who we are and what we offer and I would not have changed a thing about that day.
Thanks for reading,
Tim
The results we have had with our clients would not have been possible without an engaged and active group of volunteers. While staff is vital to the success of an organization so are engaged and active leaders willing to “think big and act small”. By that statement I mean the leaders and staff need to always be looking at what the organization needs to do next and then seeing how that ties back to the Mission of the organization so in other words “think big”. While staff can do much of the heavy lifting of a project many times it may take the leaders to send an email to a prospective member or a potential sponsor to help get that person or company involved and that is the “act small” part of that statement. You need both pieces to make any plan successful.
Some of the successes we shared are listed below but if you want more detail on how we work with the volunteer leaders to create a better organization please visit our “What Our Clients Say…” page at http://www.bowermanagementservices.com/what-our-clients-say.html.
- Increased membership for a client by 24% over a 3 year period
- Increased
sponsorship revenue for 2 organizations by implementing very simple
plans - Established a Mentorship Program for a client and starting the process
with a second - Transitioned 2 clients to a website platform that
was better for their needs and gave staff and volunteer leaders more
control - Established a webinar series for a new client to provide additional
revenue and increase the value to members
If you are wondering if we were awarded with the honor of working with the group we presented to as of today a decision is still pending but I think we did a great job of presenting who we are and what we offer and I would not have changed a thing about that day.
Thanks for reading,
Tim